Country: Switzerland/Uganda

Passionate about the end user/consumer, Rebecca has assisted several start-ups in the FMCGs to focus their products/services and develop their businesses.

Rebecca’s career has evolved from championing participatory planning methodology with government and non-governmental agencies in Africa to understanding the customer needs for businesses. Her passion always being; the importance of including the voice of the end user/customer.

You will find Rebecca intensively interacting with customers hoping to capture the stated verbatim.