Gica Trierweiler

Position and Company: Co-founder | Instituto Beaba
Country: Brazil

Gica is an innovation consultant at Glíteres and the co-founder of Instituto Beaba.

Gica Trierweiler leads special projects aimed at increasing the value of brand perception through purposeful communication and services. She is also one of the co-founders of Instituto Beaba, a social business organization that debunks cancer to little patients co-creating apps, books, and events with them and health professionals.

AlphaBeatCancer, a Beaba mobile game, was awarded by WSA, Casual Connect Indie Prize, and was also a finalist at Games4Change.